Gone are the days when sales and marketing worked as separate silos with different business goals. Businesses are rapidly realizing that alignment between sales and marketing is one of the top ways to improve business productivity. Productivity has been declining for over nine years, and sales and marketing alignment or the creation of a ‘smarketing’ team is one way to redress this.
Sales is a fast-paced, dynamic industry that’s constantly evolving. Advances in technology and software are driving new efficiencies and streamlining sales techniques and processes. In this blog post, we’ll explore how sales technology is driving the selling process and helping sales teams improve their productivity, profitability and reach their revenue goals.
Proposals play a key role in driving growth – a primary goal for any business. But as the demand for personalized sales documentation grows, proposal creation has become a lot more complicated.
Ever since the 1980s, we’ve been dreaming of a world where we didn’t need so much paper. But it seems like there’s more paper being used now than ever before. In every office, in every city, people are printing out emails and reports so they can read it and mark it up, or, *gulp* “just to have.”
Today’s sales teams are battling with a sharp decline in sales productivity. Only 1/3 of their time is spent selling, the rest of their time they spend on creating personalized buyer content and doing CRM-related admin. Personalized content is seen as essential to closing deals and one of the key drivers of sales.
No doubt one of your sales team’s New Year’s resolutions is to drive sales growth. Of course, you’ll need a game plan to make that happen. Because everyone makes resolutions they can’t keep, we propose a few simple yet powerful strategies that cost nothing to implement and require only slight adjustments to your approach. Commit to these five “resolutions” and your sales team will drive more...
Sales Teams are under increasing demand to supply their customers with a personalized sales process tailored to every customer’s unique needs and challenges. In an attempt to provide this, sales reps are spending only a third of their time selling, with the remainder being spent on creating and finding the right type of personalized content to close their sales.
Sales Teams are under pressure to meet revenue goals that are increasing every year with current goals being set at least 20% higher than the previous year. Sales reps are battling to meet these goals with CSO Insights reporting that sales productivity is declining and this is a nine-year trend.