Success is measured in many ways. Usually it's measured by your bank account. Sure, that's important, especially since you don't want to have to stress over making ends meet. However, in our bright, ever-changing world of entrepreneurs and small business owners, loving what you do can count much more for your success. I recently read the quote: "Don't choose a job based on the vacation time it offers. Choose one you don't want to escape from." That's what it's all about. This week's PandaTale, Blueline Branding, definitely has that down pat. Jessi and Josh Lindgren have worked hard to offer a service that really helps other companies build their vision, something incredibly gratifying for the Lindgrens, as well! So let's dive right in and see how they've done it!
Jennifer Riggins: Tell us about your business. Why did you start it? What problem does it solve?
Jessi Lindgren: Blueline Branding is a graphic design and marketing agency that was created by my husband and myself. Josh is the lead designer, while I focus on the operations-side of the business. We tend to work with clients that have modest marketing budgets and we make their visions become a reality! We know that design services can cost a fortune - but we’re different - we’ll find creative ways to work with the most modest of budgets.
Jen: What do you love about being an entrepreneur?
Jessi: I love the day-to-day aspect of the business and I really enjoy what I do! I wasn’t this happy or satisfied when I was working for someone else.
Jen: What advice or experience could you share with other SMBs?
Jessi: 1. Write a solid business plan and stick to it. 2. Surround yourself with people who believe in you and your business. 3. Love what you do!
Jen: Why did you start using PandaDoc?
Jessi: Someone had tweeted about it recently - I instantly checked it out! I knew that PandaDoc would come in handy at some point, especially with all the contracts we have floating around here!
Jen: How does it help your business?
Jessi: It definitely helps streamline our business. When we are constantly emailing proofs for clients to sign, it makes sense for us to use PandaDoc to speed up the process.
Jen: What made you choose PandaDoc over other electronic signature solutions?
Jessi: Honestly, I didn’t considered using anything else - if I didn’t know about PandaDoc, I’d still be printing and scanning each document to be signed. Sad, I know!
Jen: How do your clients react to it? Electronic signature?
Jessi: At first, a little confused. But once they realize all they had to do was sign and hit ‘send’ - they were pretty amazed by the ease and simplicity!
Jen: We obviously love Save the Pandas. What cause or organization are you particularly enthusiastic about?
Jessi: We like Pandas too! However, I don’t have a particular organization/cause but, both my husband and I run - we choose to run small races that raise money for local charities.
Do you want to star in an upcoming PandaTales? Simply email jennifer at pandadoc dot com!